I don't understanmd why GW doesn't make a deal with TSOALR.
Think about Bungie/Microsoft, and the deal they made with Rooster Teeth, so they could sell Red Vs. Blue DVD's. Good PR, supported the community, and they made money off Royalties. Red Vs. Blue out right mocked Halo Lore, and Gamer Culture. But that was why it was so funny. Gamers had to laght about the lore they loved, and the why they knew they them self acted. But it was this satire that make it so charming.
Car Companies, Sport Teams, and many other properties are as protected as vigorously as GW protects there property. But they still lieces there brand for it can be printed of Shirts, Hats, Belt Buckles, ect. Witch is a Win-Win for everyone.
Brand Owner makes Royalties, Middle Man makes some money, and the Fan Base gettes to show it's love.
Could you imagen how many people would wear TSOALR shirts if they didn't have to worry about GW legal and had more then just stand alone quotes?
This is all bad judgement on GW's part. I guess this is there fault for wanting to do everything "in house".