Apologies if this isn't the right forum, but I saw the recent announcement of a new HH book, and it got me thinking about the 30k scene.
How big do people think it is? Seems like a very niche part of an already niche hobby, with a pretty steep monetary entry cost (and several units that you can't even use in conventional 40k games if you're being strict about WYSIWYG), and so on. I assume that they're seeling at least a few thousand books, simply due to it being GW, but I've spoken with game designers whose game books sold in the few hundreds and still managed to turn a profit due to the price point, so I don't really know.
Does anyone here play it?