It would be odd timing, given the rebranding of Age of Sigmar.
Except Age of Sigmar is still a Warhammer game, so not that weird really.
Personally, I don't have to worry about my store being rebranded because it is an independent retailer. The original owner sold the store back in 2007 and it went from being called "Nexus Games and Hobbies" to "Phoenix Games and Hobbies." You know... because Phoenix rose from the ashes of Nexus.
Right, moving on.
Warhammer is a large part of the store and dominates a good portion of the sales wall, but because it isn't a GW, the owner is able to carry more brands. So we have Flames of War, X-wing, Wild West Exodus, Warmahordes, D&D, Magic...
It really is the premier geek store in the city. There are two others in town that are closer to the universities, but one has pretty much gone down to just Magic, and the other is a general hobby store.